Promote your business at New England's largest holistic health expo! Over 50,000 people have attended the event since 2007. All 200 booths are located in one, large exhibit hall. The exhibit hall is fully carpeted, each booth space includes a table and 2 chairs. To reserve booth space, complete the 2025 Application using the links below. A $250 non-refundable deposit per booth must be submitted with your exhibitor application; balance is due by June 3.
Questions; contact event producer Michella Brudner:
michella@naturalexpo.org
or
(508) 635-4357 x2
With a 74% returning vendor rate, booth space sells out every year. Because this is a once-a-year event in the Northeast, every expo is innovative. Genuine heart & soul are poured into every detail of the expo to provide the best experience for both vendors and attendees alike.
82% of vendors report that the expo exceeds their expectations.
Saturday, November 8, 2025 • 9am-6pm
Sunday, November 9, 2025 • 9:30am-4:30pm
Set Up: Friday, November 7 • 1-8pm and Saturday, November 8 • 7-8am
*We strongly recommend setting up on Friday.
Break Down: Sunday, November 9 • 4:30-9pm
Electricity is $98 for the event when purchased in advance before October 7, $138 if ordered after.
Download the Electric Order Form
Temporary Food Permit: All exhibitors serving any food or beverage (samples or full size) must complete the Temporary Food Permit Application by October 11, 2025 and return to the Marlborough Board of Health.
Apply for a Permit Here.
MA Sales Tax ID: All in and out-of-state exhibitors must be registered with the Massachusetts Department of Revenue and collect 6.25% sales and use tax on all taxable goods.
Register with the state online. Questions about collecting tax, email Jenny Esteves: estevesj@dor.state.ma.us
Expo Program Guide: A 6" wide x 10" high booklet that is direct mailed to 13,000+ past attendees and distributed before and at the event. In total 25,000 copies are printed in addition to the digital edition online. All exhibitors receive one free basic business listing in the event program. Display advertising is available in the expo program to amplify your presence at the expo before, during and after the event. Ads start at $295. Find the advertising sizes and costs below. Must apply before July 15 to be included in the expo program guide's printed exhibitor listing, after July 15 exhibitors will be listed on the website only. Advertising deadline is July 15! See the
2024 Expo Program Guide here as a sample of what the program guide includes.
Speaking at the Expo: Exhibitors are given speaking opportunity preference, not guaranteed unless you are both exhibiting and advertising in the expo's program guide.
Complete the Speaker Application to apply,
deadline is April 1st. See application below.
A full exhibitor information packet will be sent to you with all details and your booth assignment when your application is approved & processed. Contact michella@naturalexpo.org or (508) 278-9640 x2 with questions.
Two 8′ skirted tables covered in white linen
4 folding chairs, booth ID sign, wastebasket
3′ side & 8′ back drape curtain (blue & yellow)
Business listing in program guide
4 exhibitor admission badges
5 free general admission passes
8′ skirted table covered in white linen
2 folding chairs, booth ID sign, wastebasket
3′ side & 8′ back drape curtain (blue & yellow)
Business listing in program guide
4 exhibitor admission badges
5 free general admission passes
8′ skirted table covered in white linen
2 folding chairs, booth ID sign, wastebasket
3′ side & 8′ back drape curtain (blue & yellow)
Business listing in program guide
4 exhibitor admission badges
5 free general admission passes
6′ skirted table covered in white linen
2 folding chairs, booth ID sign, wastebasket
3′ side & 8′ back drape curtain (blue & yellow)
Business listing in program guide
4 exhibitor admission badges
5 free general admission passes
6′ skirted table covered in white linen
2 folding chairs, booth ID sign, wastebasket
3′ side & 8′ back drape curtain (blue & yellow)
Business listing in program guide
4 exhibitor admission badges
5 free general admission passes
6′ skirted table covered in white linen
2 folding chairs, booth ID sign, wastebasket
8′ back drape curtain (blue & yellow)
Business listing in program guide
4 exhibitor admission badges
5 free general admission passes
6′ skirted table covered in white linen
2 folding chairs, booth ID sign, wastebasket
8′ back drape curtain (blue & yellow)
Business listing in program guide
4 exhibitor admission badges
*Must provide proof of non-profit status
Premium Full Page - Pages 2, 3, 5: $1495
Full Page (5” wide x 9.25” high) $1095
1/2 Horizontal Page (5” wide x 4.5 high) $695
1/2 Vertical Page (2.375 wide x 9.25” high) $695
1/3 Page (5” wide x 2.9” high) $495
1/4 Vertical Page (2.375” wide x 4.5” high) $395
The expo offers attendees a schedule of 70+ free workshops. Workshops are free and are held in rooms that accommodate 60-200 people.
Exhibitors are given preference when applying to present a 60-minute workshop. Scheduling is not guaranteed , unless exhibiting and also advertising in the expo program guide. We receive more workshop applications than we have space to actually schedule. Please carefully follow the guidelines in the application in securing a speaking slot. Questions, please contact Carol Bedrosian at carol@spiritofchange.org
"Best expo yet and I’ve been coming for a long time! My class sold out; they turned people away at the door. I made all of my investment back already and hopefully much more to come. Most of all I had so much fun. Thanks so much for the opportunity!"
- Robyn Vogel, Come Back to Love
"Thank you for all you do. Absolutely amazing energy the entire time! The show was so pleasant and everyone from vendors to patrons were happy and elevated! We saw record breaking sales!"
- Shari Lynn, Pleiadean Cosmic Healing Discs
"You all rocked it as usual! Thank you so much for being the amazing people you are. I am truly blessed and grateful to be a part of this wonderful community and event. This is my all time favorite event of the year."
- Darlene Doughty, The Multifaceted Shaman
"Just wanted to say thank you again for another amazing expo weekend. Every year gets better and better for us and we again blew past our previous record for sales for any show we’ve ever done! The workshop was also incredible. Very grateful for the space you create to connect with likeminded souls."
- Sam Morris, Founder Sam’s Soulutions
"This was my first time participating in your event and it was by far one of the most epic expos. You can certainly count on us for next year... same booth and all!"
- Robin Landau, Marconics
"The attendees are great! They all want to learn how to improve their health, wellness and lives in the most natural ways possible. I've been a vendor for several years now and it just keeps getting better and better."
- Debra Bourque, Healthy Feet Solutions
"I have been coming to the expo for years and this year was the first I was a vendor, your communication with vendors was excellent! I plan on coming back as a vendor next year not just due to sales but because of you, your communication with me and the feeling of friendship that I got from other vendors. You have built a real community, it truly is beautiful!"
- Bena Phillipo, Sacred Resonance Healing
"It's a great mix of people well rooted in personal and spiritual growth and people who have no idea what anything is and are willing to explore. I got to set a new personal best for the number of Akashic Readings in a weekend - 51! Each time I'm part of the expo I'm surrounded the best other vendors. This is the one expo I attend that I'm confident the best crowds will be present."
- Andy Grant, theandygrant.com
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Saturday, November 8 • 9am-6pm
Sunday, November 9 • 9:30am-4:30pm
Best Western Royal Plaza Trade Center
181 Boston Post Rd, Rt. 20 West
Marlborough, MA 01572
$21 Weekend Admission when you
buy tickets online. Plus: a FREE expo tote bag!
$25 Weekend Admission at the Door
$10 Sunday Late Admission Ticket: 1-4:30pm
Expo admission includes access to
60 free workshops & marketplace
of 200 vendors.